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Clean Alternatives to Jo Malone: Shay & Blue vs. the Classics
What Sets Shay & Blue Apart from Jo Malone? When you're searching for a Jo Malone alternative, you'll quickly discover that Shay & Blue operates in an entirely different league. While Jo Malone built its reputation on familiar, crowd-pleasing combinations,...
Vegan Perfume Brands Compared: Shay & Blue vs. Skylar, Boy Smells & Phlur
What Makes a Vegan Perfume Brand Stand Out? The world of vegan perfume has blossomed from a niche corner into a proper movement, and frankly, it's about time. But what exactly makes a perfume brand vegan, and why should you...
From Startup to Sustainable Luxury: The Shay & Blue Story
A Bold Beginning: How Shay & Blue Came to Life Picture this: it's 2012, and Dom De Vetta is standing in his kitchen, surrounded by tiny bottles of essential oils and a rather large dream. What started as curiosity about...
How Fragrance Influencers Are Shaping Trends (and Who to Follow)
The Scent-Sational World of Fragrance Influencers Gone are the days when fragrance trends trickled down from stuffy boardrooms and glossy magazine editorials. Today, the scent world spins on a completely different axis, powered by a new breed of tastemakers who...
Travel Diaries: Scents Inspired by the Mediterranean
Unpacking the Charm of Mediterranean Scents Ah, the Mediterranean—a place so captivating you'd want to seal it in a bottle and bring it home. Whether it’s the morning light bouncing off those iconic whitewashed walls or the air filled with...
Japanese Aromatics: Exploring Incense, Cherry Blossom and Yuzu
A Journey Through Japanese Scents: Why It Captivates There's something utterly mesmerising about Japanese perfume notes that goes far beyond their beautiful scent profiles. You're stepping into a world where fragrance isn't just about smelling good – it's about storytelling,...
Perfume Layering for Couples: Creating a Shared Scent Story
Why Couple Perfume Layering is Your New Scent Adventure Forget matching outfits – couple perfume layering is where the real magic happens. When you and your partner blend scents together, you're not just wearing fragrance, you're writing an olfactory love...
Scented Self‑Expression: Genderful Fragrance and Breaking the Binary
The Journey to Scented Self-Expression Picture this: you're standing in front of a fragrance counter, and instead of being funneled into 'his' and 'hers' sections, you're free to explore every single scent that catches your fancy. That's the beauty of...
Fragrance Wardrobe Essentials: Building Your Scent Collection
What is a Fragrance Wardrobe and Why You Need One Think of your fragrance wardrobe as the scent equivalent of having the perfect outfit for any occasion. Just as you wouldn't wear the same jumper to a beach holiday and...
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