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ABOUT US

Always Real Ingredients

At Shay & Blue, we’re proud to be different. Our unisex perfume, cosmetics and body products are certified clean, vegan and cruelty free! We use carefully selected planet-friendly ingredients through artisan techniques, with real flowers, fruits & spices.

  • Clean Formulation

  • Certified Cruelty Free

  • Certified Vegan

  • Organic

  • Responsible

  • LGBTQ+ Owned

Your questions answered

Exactly that - good for you and good for your body. Free from nasty ingredients.

We always match Sephora's 'no to' list.

  • Sulfates SLS and SLES
  • Parabens
  • Formaldehydes and formaldehyde
 releasing agents
  • Phthalates
  • Mineral oil
  • Retinylpalmitate-
Oxybenzone
  • Animal fats, oils, 
and musks
  • Coal tar
  • Hydroquinone
  • Triclosan & Triclocarban
  • PTFE/PFOA
  • Styrene
  • Polyacrylamide/
acrylamide
  • Acetaldehyde
  • Acetonitrile
  • Methylene chloride & Benzalkonium chloride
  • Toluene
  • Resorcinol
  • Acetone
  • Butoxyethanol
  • Ethylenediaminete-
traacetic acid
  • Methyl cellosolve
  • Methylisothiazolinone/
methylchloroisothia-
zolinone
  • Mercury and mercury
compounds (thimerosal)
  • Bisphenol A (BPA)

We love simplicity at Shay & Blue. Usually perfumes are made with 80+ ingredients - our fragrances are made with less than 15! We take care over every ingredient, making sure it is organic and sourced sustainably.

We use naturally derived molecules in every case, very often synthesising natural notes to ensure that we remain ethical and cruelty-free.

Vegan. Cruelty Free. Certified by PETA. No parabens, phthalates or dyes. Sustainably sourced and packaged with recycled materials.

There are no labels at Shay & Blue. We don't categorise our products by gender.

Our Gender-Blend fragrances, also known as a gender-neutral fragrance, are scents that we design to be suitable for both men and women. It is a fragrance that can be worn by individuals of any gender identity without conforming to traditional stereotypes or expectations regarding scent preferences.

Unisex fragrances are characterised by their balanced composition, typically incorporating a blend of notes that are neither distinctly masculine nor feminine. They often feature a combination of fresh, floral, woody, or spicy elements, creating a versatile and inclusive scent profile. Unisex fragrances tend to be more subtle and less focused on traditional gender-specific accords, allowing for a broader appeal and wider range of wearers.

The concept of unisex fragrances emerged as a response to the traditional categorisation of perfumes and colognes into strictly masculine and feminine scents. It challenges the notion that certain scents are exclusive to a particular gender and promotes a more open and inclusive approach to fragrance choices.

Unisex fragrances provide individuals with the freedom to express their personal style and individuality without conforming to societal expectations. They offer a diverse range of options that can be worn by anyone, regardless of their gender identity, encouraging self-expression and breaking down gender barriers in the world of perfumery.

OUR REBELS

For every moment, for everyone.

We believe fragrance should be fun, for everyone and free from the stereotypes of big brands. We're liberating happiness and encouraging you to be true to yourself with clean, unisex fragrances that are not like the norm.